Social Medias like Facebook, Instagram, Pinterest and Twitter have become a powerful tool for communication, outreaching and reputation management. They serve as an outlet for your business to connect with current and potential customers. With the number of people using such means increasing by leaps and bounds with each passing day, learning how to properly utilize Social media has become imperative for any business wishing to succeed in this modern market place.
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Normally, when we talk about social media, the first thing that comes to mind is Facebook - the pioneer of revolutionizing Social Networking. Facebook is predominantly the most go-to social media in the world right now, closely followed by Twitter and Instagram. But, Social Media Marketing does not stop just there. There are other media platforms which receive little notoriety, unlike its counterparts, but still manage to capture the interest of millions of people around the world. Pinterest is a prime example of such a social media. Despite not being as popular as Facebook, it is used by millions of users on a daily basis.
When it comes to Social Media Marketing in Nepal, Facebook and Instagram are the most dominant platforms. People from all age groups use these two platforms. Companies of various niches create accounts in these two medias to interact with people with similar interests and possible customers and promote products and services. With growing competition in social media, it is important to make a SWOT analysis and take time to learn about your customers as well as competitors.
For a Social Media Marketing Agency, it is imperative to analyze the market, business type and where the possible buyers are before coming up with any kind of strategy. We, as your Social Media Marketing Agency, dig deep into the market and go through your competitors, your strengths and weaknesses to device you an efficient Social Media strategy.